Free Resources
We built these resources to give founders practical operational clarity - not theory. Most growing brands struggle not because of lack of ambition, but because they don’t yet have the systems, frameworks, or decision tools needed to scale responsibly.
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Our free guides, templates, and playbooks are designed to help founders understand what “good” looks like across inventory, supply chain, and operations before problems become expensive.
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Whether you’re preparing for retail, managing cash tied up in inventory, or trying to bring structure to fast growth, these tools provide actionable starting points you can implement immediately.
CPG MARGIN ANALYSIS BENCHMARKS 2026
Understanding what “good” looks like is one of the hardest parts of scaling a CPG brand. This report brings together published industry data and operational insights to benchmark key performance metrics including Gross Margins, CAC, Median AOV, TAM, and more.
Designed for growing brands, this guide helps founders evaluate where they stand today and what they should be building toward - so strategic decisions around pricing, growth, and operations are grounded in real market benchmarks, not guesswork.
TARGET MARGIN ANALYSIS
Retail expansion into Target requires more than demand - it requires margin discipline. This calculator helps founders model the true financial impact of launching into Target by incorporating key cost assumptions including trade spend, freight, allowances, promotional activity, and retailer expectations.
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Built from real retail operating experience, this tool helps you understand your true landed margin before launch, so pricing, production, and growth decisions are made with clarity — not optimism. Know whether your product is financially ready for Target before you’re committed.
DEMAND PLANNING / FORECASTING TEMPLATE
A practical demand planning and forecasting template designed to help growing brands translate sales expectations into clear inventory and production plans - reducing stock outs, excess inventory, and reactive decision-making.
